Zoom - Deliver Happiness

The coronavirus shook the world back in March 2020. It caused a crack in the foundation of humanity, stripping away the core value of what it means to be human: social interaction. Many families, especially those making new additions, were unable to see the ones they would typically cling to in a time of chaos. 

Solution: Take the slogan, “We deliver happiness.” literally.

Introducing Zoom - Deliver Happiness, a campaign designed to help new mothers explore a bit of joy after delivery. The campaign would be focused on using Zoom to connect these new mommies with their families, who would give anything to celebrate with their new member.